Marketing Challenge
VIBRANT has joined forces with La Factry. The mission of this avant-garde school of creativity sciences is to shape creative minds so that they can find new solutions to today’s challenges. This new partnership has resulted in a first major project: the development and design of Factry la nuit, a fundraising evening dedicated to rallying people to the “Creativity can be learned” cause.
Solution
VIBRANT led this daring event that helped build unique connections between participants and volunteers. Creative and innovative experiences challenged participants to discover the school’ s values and mission while leveraging their creativity.
Results
Everyone left feeling like they had taken part in the development of an ambitious and promising project for creatively minded young people.
Connected creativity to inspire interactions.
Participants and volunteers at work producing great ideas.
