by Sarah Martin | Nov 8, 2022
Marketing Challenge Badoit had low awareness in the Canadian market so they tasked VIBRANT to win consumer’s hearts and drive brand awareness through trial. The objectives were to elevate the notoriety of the brand, deliver an extraordinary brand experience and...
by Sarah Martin | Nov 14, 2022
Marketing Challenge Danone wanted to increase the reputation of their Oikos yogurt brand within a targeted demographic. VIBRANT was asked to build ‘brand love’ by recruiting new consumers, (or, healthy indulgers) and promote product consumption. Solution ...