by Sarah Martin | Dec 14, 2022 | Strategy, Experiential
the rise of paid immersive brand experience Strategy, Experiential By: Eric Brouillet In collaboration with: Josh Socket Immersive Brand Experiences Immersive experiences are not new by any means. Branded events/experiences are designed to generate buzz and connect...
by Sarah Martin | Nov 24, 2022 | Strategy, Experiential
a brief history of xm Strategy, Experiential Guide to Experiential Marketing for 2021 What Is Experiential Marketing? We often think of experiential marketing (XM) as fully immersive face-to-face brand experiences that occur in public spaces. Things like flashy...
by Sarah Martin | Nov 28, 2022 | Strategy, Experiential, Creative + Branding
Brand pivot during the Covid Era Strategy, Creative+Branding, Experiential Over the past year, the threat of wildfires in western Canada have loomed heavy in the hearts of many Canadians. For those living in affected areas, it’s been a period of unrest and devastation...
by Sarah Martin | Nov 30, 2022 | Strategy, Experiential, Creative + Branding
covid-19: top 3 xm challenges Strategy, Creative+Branding, Experiential DISCOVER THE TOP 3 CHALLENGES CLIENTS ARE FACING RIGHT NOW AND HOW TO STAY AHEAD OF THEM The XM landscape is in a constant state of change. With new obstacles surfacing almost every day, the need...
by Sarah Martin | Dec 7, 2022 | Outsourced Sales
Danone’s retail innovation launches Outsourced Sales a marketing strategy success story What does the future have in store? Getting the opportunity to move innovative products forward is a task we always relish. For years, VIBRANT has supported ingenuity by...
