by Sarah Martin | Oct 12, 2022
Marketing Challenge The holidays are an important time for families, especially with sick children. It’s also a time when it’s easier to ask for generosity. It is also a sad reality that hundreds of kids and their families spend the holidays at the Hospital....
by Sarah Martin | Oct 14, 2022
Marketing Challenge For popular Canadian beverage producer, Andrew Peller Limited, the holiday season offers a unique chance to have their brands stand out in retail. When the product is already a consumer favourite, its presentation demands the same caliber of...
by Alex Cordovi | Sep 1, 2022
Marketing Challenge With many Canadians spending the winter months in lockdown due to COVID-19, the impetus to get outside and enjoy summer weather had never been higher. With that in mind, how could Coppertone reach consumers in their contextual outdoor...
by Sarah Martin | Oct 17, 2022
Marketing Challenge How can BMW Canada engage audiences & build lead generation in the COVID climate? Solution Create a virtual driving simulator which will provide BMW & Marvel fans with the opportunity to test drive a BMW M4 Cabriolet from the...
by Sarah Martin | Oct 17, 2022
Marketing Challenge Fever-Tree was unable to directly sample to consumers due to COVID-19 and needed a safe way to activate in market. Given the pandemic, options were limited in how Fever-Tree could safely interact with potential consumers, so Fever-Tree...